Lionel Messi Tops List Of Most Marketable Athletes In The World

Inter Miami forward, Lionel Messi has displaced his rival, Cristiano Ronaldo as the world’s most marketable athlete.

This was recently revealed by sports business outlet, SportsPro Media in its list of the top 50 marketable athletes for 2023.

According to the outlet, Messi finished top for the second time in his career, and while Ronaldo finished first last year, he is not even made the top 10 this time around.

Messi has a deal in place with Apple which are the streaming service for MLS matches, and the brand have recently released a four-part documentary detailing the Argentine’s heroic World Cup triumph in Qatar last year.

WOW.

Lionel Andrés Messi, also known as Leo Messi, is an Argentine professional footballer who plays as a forward for and captains both Major League Soccer club Inter Miami and the Argentina national team. Widely regarded as one of the greatest players of all time, Messi has won a record seven Ballon d’Or awards and a record six European Golden Shoes, and in 2020 he was named to the Ballon d’Or Dream Team.

Until leaving the club in 2021, he had spent his entire professional career with Barcelona, where he won a club-record 35 trophies, including ten La Liga titles, seven Copa del Rey titles and the UEFA Champions League four times.

With his country, he won the 2021 Copa América and the 2022 FIFA World Cup. A prolific goalscorer and creative playmaker, Messi holds the records for most goals in La Liga (474), most hat-tricks in La Liga (36) and the UEFA Champions League (eight), and most assists in La Liga (192) and the Copa América (17).

He also has the most international goals by a South American male (103). Messi has scored over 800 senior career goals for club and country, and has the most goals by a player for a single club (672).